Victoria Tour worked with local artisans to bring traditional crafts into its itineraries, helping conserve heritage.

Context and commitment

The activity was carried out by Victoria Tour in Hue on July 1, 2025. It forms part of the company's ongoing programme to raise service quality and widen its partner network across domestic and international markets.

Background

With more than 20 years of experience and a network of 24 representative offices, Victoria Tour treats this stage as essential preparation for delivering a consistent experience to travellers and trade partners alike.

Activities delivered

Operations staff, tour guides and the sales team worked closely together throughout. Tasks were assigned against a clear timeline, with contingency plans prepared for weather disruptions and schedule changes.

Key highlights

  • Craft experiences added to tour itineraries
  • Support for artisans teaching younger generations
  • Craft products introduced to international guests

Community impact

The results recorded afterwards confirm the value of investing in operational quality and long-term partnerships.

  • Partnerships with nine artisans and craft villages
  • Craft village income rose around 40%

Keeping traditional crafts economically alive is what real conservation looks like.

Our sustainability pledge

What comes next

Victoria Tour will replicate this model across upcoming programmes while continuously refreshing its products to match the needs of each source market. Partners interested in taking part are welcome to contact our sales team for details.